About RoseKeep Letters

RoseKeep started on a random day in 2025 when I came across a meme describing people as flowers. The idea was we shouldn't pick flowers because they wilt and die, but instead appreciate their beauty from afar. The same is true of people, of course. We should admire their beauty without attempting to control them.

In that moment I thought about how I had never really liked the concept of flowers as a romantic gift for that exact reason. And a moment later I was struck by the idea for RoseKeep Letters. Initially I had wanted to include the romantic letter, history insert, and....a pack of branded rose bush seeds! However, in doing the research I quickly came to find out that was not going to work. Apparently rose seeds are notoriously difficult to create new rose bushes. So I pivoted and came up with the idea to include a beautifully printed postcard which could be framed and kept forever. And now here we are! 

I hope you order a RoseKeep Letter and I especially hope you love it. We do what we do for the ones we love and the ones we love deserve the love we give. 

- Tommy Cleary, founder